The Finca El Placer farm is owned by Sebastián Ramírez, a fourth generation coffee farmer. He has been running the family farm for more than ten years. Sebastián uses dry, washed and semi-washed coffee processes and all varieties undergo carbonic maceration. He tries to minimize water consumption on the farm, so conventional washed processes are being abandoned. In his quest to maximize the flavor potential of each variety, Sebastián takes it a step further by trying to preserve as much of the coffee cherry as possible during fermentation.
Farma El Placer means „pleasure“, an apt name for Sebastián’s coffees and his experimental processing methods. The farm is located in the Quindío region at an altitude of 1500 to 1744 meters above sea level.